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While Mercedes and Red Bull's concepts are at opposite ends of the aerodynamic spectrum, Ferrari appears to have gone for something in between. One of the key factors that plays a part in the differences between the top cars is rake, a concept Red Bull has pursued aggressively in recent years. Running a high level of rake - with the rear of the car raised higher than the front - can be beneficial if the ride height can be kept stable to maximise the aerodynamic gain. The 2017 regulations accentuate the benefits of the raked philosophy, because the reduction in length of the T-tray/splitter underneath the front of the chassis means a car can run more rake without the front of the floor hitting the ground. Mercedes does not run a high level of rake in its set-up, while Ferrari has edged towards the Red Bull concept with its 2017 design. With right communication at various customer touch points you can drive higher Animated Sales Video to influence buying decisions. Red Bull's rake allows its front wing to run much closer to the ground, and its wing design differs significantly from its main rivals.
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